--- title: Learning Center | Marketing Services description: Marketing Services | --- [![Casey Printing - Commercial Printing, Labels & Folded Cartons](https://www.caseyprinting.com/hubfs/Casey%20Printing%20Logo%20-%20Negative.svg "Casey Printing - Commercial Printing, Labels & Folded Cartons")](https://www.caseyprinting.com) - [Home](https://www.caseyprinting.com/home) - [Who We Are](https://www.caseyprinting.com/about-casey-printing) - [About Us](https://www.caseyprinting.com/about-casey-printing) - [Careers](https://www.caseyprinting.com/careers) - What We Do - [Publication Printing](https://www.caseyprinting.com/publication-printing) - [Business Printing Essentials](https://www.caseyprinting.com/business-printing-essentials) - [Print Marketing](https://www.caseyprinting.com/print-marketing) - [Printing for Community Colleges](https://www.caseyprinting.com/community-college-printing) - [Printing for Wineries](https://www.caseyprinting.com/wineries) - [Learning Center](https://www.caseyprinting.com/blog) - [Store](http://store.caseyprinting.com) - [Proofing Login](http://proof.caseyprinting.com) - [Talk to an Expert](https://cta-redirect.hubspot.com/cta/redirect/2296165/bd0f103b-4a55-4cfb-90cb-0fe9c10cf373) # LEARNING CENTER Articles, Training, Videos, Tips, eBooks, and More! [![Subscribe ›](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/2296165/d9cf4e91-243a-4f1b-a2df-98ae1343a488.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/2296165/d9cf4e91-243a-4f1b-a2df-98ae1343a488) [![The Digital Marketing Glossary](https://www.caseyprinting.com/hubfs/Imported_Blog_Media/CroppedRelaxedBusinessman-150x150.jpg)](https://www.caseyprinting.com/blog/2011/general-info/the-digital-marketing-glossary) Topics: [Consultative Services](https://www.caseyprinting.com/blog/topic/consultative-services) [General Info](https://www.caseyprinting.com/blog/topic/general-info) [Marketing](https://www.caseyprinting.com/blog/topic/marketing) [Marketing Services](https://www.caseyprinting.com/blog/topic/marketing-services) [Marketing Tips](https://www.caseyprinting.com/blog/topic/marketing-tips) [Business](https://www.caseyprinting.com/blog/topic/business) ## [The Digital Marketing Glossary](https://www.caseyprinting.com/blog/2011/general-info/the-digital-marketing-glossary) ![Jasper](https://www.caseyprinting.com/hubfs/jasper-casey.jpg) by [Jasper](https://www.caseyprinting.com/blog/author/jasper) September 7, 2011 Organic Growth? SMS? ROMI?  The Digital Marketing world has no shortage of acronyms and jargon. Here's a few of the more common terms to help you make sense of all the 'marketing techie talk'. **Ad Server –** Database driven software that assists in the placement and management of advertisements on websites. **Auto-responder – **A message (normally Email) that is pre-written and automatically distributes when triggered by some sort of activity. One common application of an auto responder is an order-confirmation sent to a consumer upon purchase from an e-commerce platform such as Amazon. [Continue Reading **](https://www.caseyprinting.com/blog/2011/general-info/the-digital-marketing-glossary) [** 2 Comments](https://www.caseyprinting.com/blog/2011/general-info/the-digital-marketing-glossary#comments-listing) - [Tweet](https://twitter.com/share) [![When Did Business Become a Social Affair?](https://www.caseyprinting.com/hubfs/Imported_Blog_Media/Social-Media-icons-1.jpg)](https://www.caseyprinting.com/blog/2010/tips-and-tricks/when-did-business-become-a-social-affair) Topics: [Marketing](https://www.caseyprinting.com/blog/topic/marketing) [Marketing Services](https://www.caseyprinting.com/blog/topic/marketing-services) [Tips & Tricks](https://www.caseyprinting.com/blog/topic/tips-and-tricks) [Social Media](https://www.caseyprinting.com/blog/topic/social-media) ## [When Did Business Become a Social Affair?](https://www.caseyprinting.com/blog/2010/tips-and-tricks/when-did-business-become-a-social-affair) ![Jasper](https://www.caseyprinting.com/hubfs/jasper-casey.jpg) by [Jasper](https://www.caseyprinting.com/blog/author/jasper) September 21, 2010 ## ***Social Medi****a as a Tool for Business*** Everyone has at least heard of the “social media” buzzword. Things like Facebook, Twitter, and blogs have become an everyday part of life for many of us. For most, it’s a terrific way to waste time while at work. It doesn’t have to be that way, though. At its core, social media offers an easy and effective way for business to connect with customers. However, don’t expect a Social Media campaign to “ring the register” right away. In it’s purest form, Social Media is about building relationships. After all, the heart of any marketing strategy is just that – building stronger relationships with your customers and your community. A well-run Social Media campaign will then in turn help turn those relationships into sales. [Continue Reading **](https://www.caseyprinting.com/blog/2010/tips-and-tricks/when-did-business-become-a-social-affair) [** 2 Comments](https://www.caseyprinting.com/blog/2010/tips-and-tricks/when-did-business-become-a-social-affair#comments-listing) - [Tweet](https://twitter.com/share) [All Posts](https://www.caseyprinting.com/blog/all) ### Contact **Casey Printing Inc.** 398 E. San Antonio Dr. King City, CA 93930 Phone: 831.385.3222   ### From Our Blog ### Subscribe to our Newsletter ### Connect With Us © 2026 Casey Printing